The new Nespresso store opened at the foot of the famous Baroque stairway depicted by la Dolce Vita, and historically acclaimed romantic hangout of world-known artists and poets. I was invited to the grand opening, a red carpet event along with celebrities and wannabes.
In the course of the evening, which started at sunset, besides delicious free samples of Gran Cru and Limited Edition Nespresso coffee, also a colorful 3D video-mapping...
...and the surprise performance of violinist Saule Kilaite.
Image © RondoneR |
The store is characterized by elegant minimalist design, where coffee capsules and boxes in colorful geometric modules, create an artistic skyline.
The striking upstairs light-box... makes you crave a cuppa.
The Nespresso store is located in Piazza di Spagna 34 - open daily from 9:30AM to 8PM
Your pictures are a treat. Just curious how Romans feel about Nespresso. Where's the art, the magic? I can imagine one of these places opening in downtown Boston, but not anyplace like Cambridge, where people take their coffee very seriously. Thanks. Ken
ReplyDeleteThere have been protests since the opening!
DeleteI am just a little bit jealous :)
ReplyDeleteHa, don't. And come back to visit soon!
DeleteComplimenti per tutto! per le foto e per gli scritti, ciò che fai è davvero ispirante ^_^
ReplyDeleteGrazie!
DeleteNespresso is really working on their capsule concept. They've opened a stunning boutique in San Francisco and have had a boutique on the piers by where the America's Cup races were held.
ReplyDelete«Louis» hopes you'll contribute to Sunday Bridges again soon! He misses your participation!
«Louis» is right, a visit to the Bridges meme is way long overdue, my sincere apologies!
Delete